Fitness and personal care
Napkin Dispenser Ads for Gyms and Fitness Studios
Napkin dispenser ads for gyms and fitness studios put a trial offer on the tables where your neighbors are making promises to themselves about getting in shape. You choose the restaurants near your gym, and no other gym or studio shares those dispensers.
Monday Morning Promises Over Weekend Plates
A lot of fitness decisions get made at a restaurant table: after a heavy Sunday brunch, over a lunch that didn't sit right, or while a friend talks about the class she just started. A card at that moment gives the decision somewhere to go.
Proximity is what keeps members coming back. People stick with the gym on their way to work or a few minutes from home, so the restaurants around you are where your future regulars eat.
January, Swimsuit Season and the September Reset
The January rush is real, but it starts before New Year's Day. A card on the tables from mid-December catches people while they're still planning. Spring brings a second push before summer, and September, after vacations and with kids back in school, brings a quieter third.
- Mid-December: start the year with a free week
- March to May: get ready for summer
- September: back to your routine
California Gym Contract Rules and Free Trials
California has specific laws for health studio contracts, including cancellation rights and limits on contract terms, and newer rules on canceling online. A free trial that rolls into a paid membership needs clear terms on the sign-up page.
Keep the card simple, a free class or trial week, and put the terms where people actually sign up. Check current requirements with your own counsel.
Lunch Crowds Near Office Parks and Campuses
If your gym runs early and lunchtime classes, the fast-casual and salad spots near office parks and campuses are your audience. If you're a neighborhood studio with evening classes, weekend breakfast spots and family restaurants reach residents.
Pick the restaurants your members would pass on their way to you. That's the radius where a trial turns into a habit.
A note on advertising rules for gyms and fitness studios
California's health studio contract laws cover cancellation rights, contract length and online cancellation, so a free trial that converts to a paid membership needs clear terms. Have your counsel review the sign-up page your card points to.
You approve every proof, so you stay in control of what goes to print.
From first call to your card on the table
- 1
Tell us where your customers are
Call or send the short form with your business address or the zip codes you serve. We reply within one business day with the restaurants near you that have an open spot in your category.
- 2
Pick your restaurants and a plan
Choose one restaurant, a cluster of five, or fifteen across an area. One advertiser per category per restaurant, so once you take the dentist spot at a restaurant, no other dentist can.
- 3
Approve your card
Send a logo, an offer and a phone number or QR code. We design the card, send a proof, and print it on heavy stock once you approve. You can also send a print-ready file.
- 4
Your ad goes on every table
We install your card in every dispenser at your restaurants on the next route visit, then check it on regular visits and send you photos.
- 5
Track and adjust
Use a code, a tracking number or a QR link that appears only on the napkin card. Swap the offer with the season. Add restaurants in areas that respond.
Flat monthly plans
Design, printing, installation and route visits are included in every plan.
Single Spot
$149/mo
1 restaurant
Your card in every dispenser at one restaurant you pick.
- Every dispenser in one restaurant
- Free ad design, proof and printing
- Category exclusivity at that restaurant
- Route visits with photo check-ins
Neighborhood
$499/mo
5 restaurants · about $100 per restaurant
Five restaurants clustered around your business or service area.
- Every dispenser in 5 restaurants
- Free ad design, proof and printing
- One free design change per quarter
- Category exclusivity at each restaurant
- Route visits with photo check-ins
Area Takeover
$1,199/mo
15 restaurants · about $80 per restaurant
Fifteen restaurants across the zip codes you serve.
- Every dispenser in 15 restaurants
- Free ad design, proof and printing
- Monthly design changes
- Category exclusivity at each restaurant
- First pick of new restaurants in your area
3-month minimum term, then month to month. Multi-area and multi-location campaigns: call (818) 383-6869.
Questions gyms and fitness studios ask us
When should a gym start a January napkin ad?
Book it by late November so the card is printed and installed by mid-December. People start planning their resolutions during the holidays, and a card already on the table before New Year's Day reaches them while they're still deciding where to go.
What offer works for a fitness studio napkin card?
One clear trial, like a free first class or a free week, works better than a membership discount, because it asks for less commitment. Mention beginners if you welcome them. Put membership terms on the sign-up page, not the card.
Will another gym be on the same dispenser?
No. We place one advertiser per category per restaurant, so a dispenser with your card won't carry another gym or studio. Restaurant owners approve every advertiser, and you pick which restaurants carry your card.
How do I track sign-ups from the card?
Use a QR code to a trial booking page only the card uses, or a class code people mention at the front desk. Ask every trial member how they heard about you. Watch how many trials become memberships, not just how many sign up.
Open spots
See which restaurants near you are open in your category
One advertiser per category per restaurant. We reply within one business day with what's open.